Chelsea are set to change the look of their home, away and current third kits for the 2024/25 season.
four four two Chelsea’s 2024/25 home kit is rated the worst in the entire Premier League this season, with the away kit ranking 56th out of 60 kits and the third kit climbing to, er, 51st.
However, they will all be redesigned in the coming weeks, which is great news for Chelsea fans.
according to daily mailChelsea are close to agreeing a new front-of-shirt sponsor, with four or five brands vying for visible space on the Blues’ shirts.
While entertainment platform Fever has taken over the sleeves of Chelsea’s shirt this season, the front of the shirt has been left blank as they look to seal a deal. Negotiations with Saudi Arabian airline Riyadh were ongoing before the start of the season but a deal could not be reached, leaving Chelsea without a sponsor.
Failure to qualify for the Champions League for the second consecutive season appears to be a key stumbling block in negotiations, leaving valuations far apart.
A similar situation happened last year, with Chelsea playing without a front-of-shirt sponsor until mid-September until an agreement was reached with Infinite Athlete. The sports technology company spent £40 million to secure the privilege and has subsequently switched to sponsoring the sleeves of Chelsea’s training uniforms this season.
Blues are Reportedly hoping to bring in similar sponsorship dollars It lasted longer but never materialized. But now that they are on a strong run in the Premier League, sitting second in the table behind leaders Liverpool, Chelsea are now receiving offers that are much better than what they initially received before the start of the 2024/25 season.
It seems that Chelsea’s jerseys this season will have a new look in the near future. The five potential sponsors suggested were three airlines and two technology companies.
exist four four twoIn his view, it makes perfect sense that Chelsea are performing well in the Premier League once again and therefore starting to receive better offers. It’s also crucial revenue for the club to secure such a lucrative sponsor as quickly as possible – although it might help make all three shirts a little better…